Federal Trade Commission fines EPIC $275 million for privacy violations and requires it to refund customers another $245 million for tricking users
December 22, 2022
The Federal Trade Commission (the “FTC”) has its detractors who say it is not assertive enough. Compared to the Australian Information Commissioner it is frenetic and hyper aggressive. In a field where the breaches are many most regulators are subject to criticism of not doing enough. But when the FTC takes action against a company the impact is considerable and painful for the malefactor. As the agreeement the FTC made with EPIC for its violation of the Children’s Online Privacy Protection Act.
EPIC has been fined 4275 million for collecting personal information from children under the age of 13.without parental consent. It also enabled those children to have access to voice and text chats by default, a practice that could put them into contact with strangers.
As is the way the media has been negative for EPIC with Fortnite maker Epic Games has to pay $520 million for tricking kids and violating their privacy and Fortnite game maker will pay $520M to settle FTC allegations.
The statement of the FTC provides:
The FTC’s $275 million proposed settlement with Epic Games, owner of Fortnite, alleges the company violated the law by collecting personal information from kids under 13 without parental consent and by enabling voice and text chat by default – an unfair practice that put kids and teens in risky contact with strangers. But to borrow a phrase from advertisers, “But wait! There’s more!” Much, much more in the form of a separate $245 million proposed settlement with Epic Games for using digital dark patterns to bill Fortnite players for unintentional in-game purchases.
How much money can a company take in by selling virtual costumes, dance moves, and piñatas shaped like llamas? It won’t surprise Fortnite fans to hear that the answer is billions, especially when, as the FTC alleges, Epic used a host of digital design tricks – dark patterns – to charge consumers for virtual merchandise without their express informed consent. What’s more, the FTC says when people disputed unauthorized charges with their credit card company, Epic locked their accounts, depriving them of access to content they had already paid for. The proposed FTC consent order is the agency’s largest administrative settlement to date. Continue reading for some insightful – and instructive – quotes from consumers and employees who didn’t hold back about their opinions of Epic’s tactics.
For the technological Rip Van Winkles among us, Fortnite is a hit video game with more than 400 million registered users, many of whom are kids. Although people can play the basic version for free, Epic charges for in-game purchases designed to enhance game play. The FTC alleges that with millions of consumers’ credit cards conveniently in hand, Epic failed to adequately explain its billing practices to customers and designed its interface in ways that led to unauthorized charges. You’ll want to read the complaint for details, but here are a few of the dark patterns the company allegedly used.
According to the complaint, Epic set up its payment system so that it saved by default the credit card that was associated with the account. That meant that kids could buy V-Bucks – the virtual currency necessary to make in-game purchases – with the simple press of a button. No separate cardholder consent was required. And although the currency was imaginary, the charges Epic packed on to Mom or Dad’s credit card were very real. What did parents and users have to say about Epic’s methods? Here are some examples:
-
- “Hello Epic Games, The charges associated with this account were made without my authorization. This account is associated with my 10 year old son’s account and I am really disappointed that there is no check and balances that alerted me of these charges, and a 10 year old can purchase coins worth almost $500 so easily.”
- “Epic Games is swindling parents with unauthorized game purchases, tricking young consumers & using shady practices for billing. I authorized a 1-time Epic Games purchase for my 11 yr-old son, only to discover EG did NOT erase my credit card info, & thus my son has been making unauthorized purchases, racking up $140 in less than 8 days after the initial authorized purchase.”
Epic’s own Fraud and Risk Consultant expressed similar concerns internally and recommended that the company require account holders to confirm their CVV numbers before charging the card on file: “This is standard / best practice and it prevents kids from using mom’s credit card without her permission[.]” However, by the time Epic finally took that advice, the company had already billed account holders for millions of V-Bucks transactions – many of which were unauthorized, according to the FTC. Read the rest of this entry »